The reasoning is within the term, itself: Brainstorm. Your brain unleashes a phalanx of ideas in rapid form, but which ideas makes sense–and most importantly from a business standpoint–which ideas generate income? That’s the real key question.
Sometimes the brain settle into “sleep mode” and wanting to find revenue-generating ideas is similar to pulling teeth. Good marketing needs clean, clear and rapid yet patient thinking. The Inventhelp Locations you draw from your better the chances of you discovering that golden nugget. There are several approaches to move ideas from grey to green matter. Here are some tips:
Don’t Leave Home Without One – Jot it down! No matter how many ideas you might have, also have a pen, paper, notebook, PDA, smartphone, PC, paper napkin or chisel nearby to record the thought. One never knows when an idea may surface. If you’re like me, from pen could be away from mind!
One of the best tools is definitely the smartphone. The QWERTY keyboards are well best for rapid idea recording. And, if you find yourself without the way of writing it down, well…leave your voicemail.
Find the appropriate Environment – If you believe better in a quiet room ensure you start brainstorming because setting. Our company is often flooded with too much “noise clutter” in our casual and working lives. If quiet is the thing you need, then look for the empty conference room (or janitor’s closet) from phone calls, emails and interruptions. Find that quiet place and allow your mind settle. Require a deep breath and clear the clutter, blow out the brain dust and listen to the silence.
A few of your very best ideas surface within the strangest places. Yes, the shower is a good place. For some odd reason my mind works well inside the shower. Perhaps it’s the positive ions or the flowing water in the minor key of nature (most sounds of nature are in a minor key for you musicians). Granted, it might be tough to write down ideas within the shower, however for some odd reason ideas often flow with all the water. And when you find the correct environment, write ALL those ideas down. Stupid ideas. Strange ideas. Left field ideas…all of the ideas.
Timing is Everything – Some brains think better in the morning and some better later in the day. Some don’t think whatsoever but that’s another matter. For me personally, my mental abilities are sharper each day. Once that cup of joe hits my neurons and mixes with many dopamine my mind is off and running. Thus, when it is ideas you need, make sure to put aside focused time to jot down ideas at the period of peak intellectual alertness.
In case you are on the opposite side and your brain is likely to set with all the sun, ensure that you capitalize on the “night person” benefits. One benefit from the evening owl personality is that great ideas can come during the night, rest inside your sleeping brain, then upon waking they provide just the solution you were hoping to find. The phrase, “sleep onto it” has more benefits we realize. Furthermore sleep encourage patience however it allows suggestions to ferment and incubate.
Whiteboard Magic – The whiteboard is among the best brainstorming tools ever invented. Should I don’t use a whiteboard I struggle to think, specially when I need to “think out loud.” Just examine those UPS whiteboard commercials: simple, illustrative, innovative, clear and simply plain fun to look at.
Even if you are much like me along with your handwriting looks encrypted, the white board is a great tool to “permit it to all flow.” The white board enables writing, erasing, easy editing, multiple colors and on top of that—it forces one to keep your thoughts brief. Furthermore, ideas from a group meeting can be incorporated on the board.
Becoming whiteboard savvy takes practice. Think “Excelish” and graphical combined with the words/ideas you record. Clear, concise and Inventhelp News is actually a natural by-product of great whiteboard use. Don’t underestimate the simplicity with this tool. Cavemen could have written the very first wheel on the first whiteboard (cave wall), so don’t forget its value. Have one at home and some in the office. You may be surprised precisely how valuable something this erasable slate may become. And, if price is not really a barrier, using a whiteboard that records and prints your brainstorms is the greatest of both worlds.
Many Brains Makes Lite Work – Proverbs says that “in numerous councilors there exists wisdom”. In marketing the same holds true. There is certainly just no replacement for objective filtering brought on by multiple minds taking a look at multiple ideas. The mass mind meld usually is most effective at the outset of the brainstorming process because a small group of people could generate rapid fire ways to start this process. When the shotgun of thoughts, words and concepts is put on paper or whiteboard, the whole process of narrowing on the winning ideas begins. Give and take together with healthy debate and interaction also helps with this process.
But remember, it’s best to possess a team leader in this process. When there is nobody to direct the thought stream it is easy to get sidetracked or overwhelmed. Appoint a focus leader for efficiency sake. Also, always have a target under consideration to your ideas. Ask yourself, “exactly what is the purpose of these ideas?” Ask, “Just how can we offer new products or services from what we learn and discover?” And primarily, let the results speak for themselves. The end in the process could be different than the ogzbhq so don’t be scared to alter, stop, drop or add new goods and services after the storm is finished. Brainstorming, like a storm, assumes a life of its own-so let your thoughts just do that.
Don’t Forget the Customer – The best goods and services are Patent An Idea, not company driven. Soliciting ideas from your web site, comment boxes and focus groups are critical. As an example, one company I worked with experienced a tough time deciding on an item color. So, an easy survey with 3 to 5 color choices as well as a radio button selection interface was all we required to gain feedback from web customers. As your web site is working 24/7, allow it to become the source of free market research. Getting a professional focus group marketing company may be cost prohibitive, so utilize calls in your current customers, internet site surveys and trade events being a source of decision data.